DOVA Arena
A campaign introducing DOVA Arena through archival sport, AI image making, ritual, competition, and anticipation.
- Client
- DOVA
- Year
- 2026
- Scope
- Art direction, graphic design, AI image making, campaign concept, and rollout
I led the art direction, graphic design, campaign concept, and AI image production for the launch, building its visual language from archival sport, ritual, and competition.
The announcement film introduces that world first; the supporting images extend its atmosphere across the wider campaign.
